Esports is perhaps one of the most significant avenues for revenue in the gaming industry. Contrary to popular belief, Esports has been around for the longest time. The very Esports tournament was conducted at Stanford University in the year 1972.
Since then, this facet of the industry has progressed significantly. However, it doesn’t mean it’s showing signs of slowing down. In fact, the Esports space is still in its nascent stages and promises to disrupt the gaming industry in numerous ways.
Here are some of the Esports aspects that are transforming the gaming industry.
Whether small or big, Esports tournaments are garnering numerous gamers to come together and watch the pros go head to head in a showdown. People not only go to stadiums and arenas to watch these esports athletes battle it out, but there’s a significant chunk of the audience that witnesses these events on live streams using PCs or mobile phones.
This has helped increase the popularity of games and has taken the audience outreach to a whole new level. The people are engaging further with game developers, organizers, gamers, and companies both directly and indirectly via these Esports tournaments.
Influx Of Brand Integrations And Sponsorships
With the gaming industry gaining immense popularity, tournament organizers, teams, esports athletes, etc., are gaining sponsorships from the biggest brands you can name. Moreover, this is not just from the gaming industry but goes beyond that.
For instance, brands like Intel, Alienware, etc., partner with organizers to host tournaments. However, there are also brands such as Puma, Nike, Red Bull, etc., that are entering the industry in the form of sponsors and partners.
These integrations and influx of the biggest brands globally are leading to enormous sums of revenue for the collective industry.
Game Creators’ Vision
Considering the fact that esports has a considerable influence on games and their companies in terms of popularity, reach, revenue, etc., creators and companies now have to keep this in mind while designing the game itself.
They’ll need to envision this facet of gaming, among others, while developing a game, testing it, launching it, and promoting it. This is simply because it’d lead to more revenue for them, and it’s a revenue stream with massive potential which just can’t be ignored.
Sustainable Living For Gamers
Gamers can now earn a living by practicing and making gaming their full-time careers. In addition, players and enthusiasts can choose their own niche or games, build their expertise and acumen in them, and compete for prize money.
There are all kinds of tournaments available for players to participate in. Right from small-scale tournaments to mammoth global scale tournaments, players can make their way through the top.
This also puts them on the map, gives them popularity amongst gaming communities and audience members, leading to more potential to capitalize on the reach they have amongst the people.
An example that holds true for all these aspects is online casinos in Russia and across the globe entering the esports space. This has increased their popularity and revenue through brand integration and even enabled pro players to earn prize money.
Future Of Esports
In the future, the following things will come into play when it comes to esports tournaments.
- There’s going to be a whole lot of diversity in terms of the kind of games for which esports tournaments are conducted. Currently, games such as League of Legends, Mortal Kombat, DOTA, etc., are popular, but the future might have more niches.
- The global communities which share interests towards similar games and genres might come closer together, wherein pro players from different corners of the world might challenge each other for a championship, and audiences across the globe can witness these tournaments.
- Standardization and regulation might become a thing since various small and big tournaments are created in different parts of the world. So some amount of standardization might occur, and it wouldn’t lead to restrictions but merely streamline these tournaments and bring them under one or a few renowned banners.
Esports is one of the most popular facets of the gaming industry and is already transforming the way the gaming industry functions.